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Web agency in Aarhus: websites for small businesses

Looking for a web agency in Aarhus? Aarhus has plenty of agencies and freelancers to choose from, but for a hairdresser in Frederiksbjerg or a plumber in Viby, a simple website that names the neighbourhood is often enough. Here are the prices, how to choose, and how to get found locally.

How much does a website from a web agency in Aarhus cost?

A web agency in Aarhus typically charges DKK 35,000–90,000 for a five-page website for a small business, and a freelancer DKK 12,000–30,000, excluding VAT. The price depends more on how much design and copy the agency does from scratch than on the postcode. Running costs come on top every year, so compare the price over three years:

FreelancerWeb agencyStriive (you build it)
BuildDKK 12,000–30,000DKK 35,000–90,000No build fee
Running per year, from year 2DKK 4,500–15,500DKK 9,000–34,000DKK 2,000–3,000
First year in totalDKK 16,000–46,000DKK 44,000–124,000DKK 1,500–2,500
Three years in totalDKK 26,000–77,000DKK 62,000–192,000DKK 5,500–7,500

All amounts exclude VAT and come from our website cost calculator, built on Danish hourly rates: about DKK 500–900 an hour for freelancers and DKK 900–1,400 for agencies. Running costs are hosting, a domain, licences and a service agreement. Striive is DKK 99 a month incl. VAT for the first 4 months, then DKK 249 a month incl. VAT, plus your domain.

Agency, freelancer or yourself: what suits a small business in Aarhus?

It depends on your budget, and whether you want to edit the website yourself afterwards:

  • A web agency, if you need a custom design, links to other systems or a web shop with many products, and have DKK 35,000 or more to spend.
  • A freelance web designer, if you want someone else to build a simple site from a template and don’t mind paying for changes later.
  • A website builder like Striive, if you want a professional website with no build fee and to edit texts, prices and photos yourself whenever you need to.

More in web agency or freelancer and getting a website made.

How do you choose a web agency in Aarhus?

Ask everyone who quotes the same questions, so you can compare:

  1. Ask for a fixed price in writing, excluding and including VAT, and what running costs and a service agreement cost a year.
  2. Ask who owns the domain, the website and the texts if you stop working together.
  3. Ask whether you can edit texts and photos yourself, or whether every change costs hours.
  4. Ask for three websites they made for businesses like yours, ideally in Aarhus or nearby, and call one of the customers.
  5. Check that their own website is fast on a phone and has a cookie banner, a privacy notice and a CVR number.

What do customers in Aarhus search for?

Local customers type the trade and the place. Typical searches (in Danish, as they’re typed):

  • webbureau Aarhus
  • hjemmeside Aarhus
  • frisør Frederiksbjerg
  • VVS Viby J
  • elektriker Højbjerg
  • café Aarhus C
  • tømrer Brabrand

Use the same words on your pages. If you also cover Aarhus C, Trøjborg, Frederiksbjerg, Viby J, Højbjerg, Brabrand, Åbyhøj, Risskov, Lystrup, Egå, name them in the text and, where it fits, in the page title. Google can’t guess where you’ll drive to.

How do you get found on Google in Aarhus?

Local visibility comes down to three things: your Google Business Profile, the words on your website and reviews.

  1. Create a free Google Business Profile with your address, opening hours, photos and a link to your website.
  2. Give every service its own page with the trade and the place in its title, and check it in our Google preview.
  3. Add structured data about your business with our free LocalBusiness tool.
  4. Ask happy customers for a Google review, and answer every one.

Customers in Aarhus often type the neighbourhood or the postcode, such as “tømrer Viby J” or “frisør 8000”, rather than just “Aarhus”. Put your neighbourhoods and postcodes on your contact page and in the text about each service.

The whole way through in how to get found on Google.

What are small businesses in Aarhus like?

Aarhus is Denmark’s second-largest city and home to Aarhus University, so it is full of students, founders and startups. That also means many web agencies and freelancers. The competition is not only on price but on Google too: when many people do the same thing, the one who says most clearly what they do, and where, wins.

Most small businesses in Aarhus live on customers from one neighbourhood: cafés and shops in Aarhus C and Trøjborg, clinics in Frederiksbjerg, tradespeople in Viby, Brabrand and Højbjerg, and the suburbs to the north and north-east, Risskov, Lystrup and Egå, all part of Aarhus Municipality.

Why build the website yourself with Striive in Aarhus?

Because it costs a fraction of an agency, and you still get a professional website. Over three years you save DKK 18,000–71,000 compared with a freelancer. AI builds your first version from a few answers about your business, or from your current website, and you edit everything yourself in a visual editor. EU hosting, your own domain with HTTPS, a contact form and a cookie banner are included in DKK 99 a month incl. VAT for the first 4 months, then DKK 249 a month incl. VAT. In a city with this many agencies, building it yourself is a real alternative: Striive is made in Viborg, you work online, and support is in Danish or English at admin@striiveai.com.

Frequently asked questions

You can’t count on it either way. The price depends mostly on how much design, copy and programming the agency does, so ask two or three for fixed quotes and compare them line by line.

Only for the neighbourhoods where you really have many customers. A page about, say, “electrician in Højbjerg” works when it describes real jobs there. Ten near-identical pages where only the place name changes don’t help.

No. Most of the work happens over email and video calls, wherever the agency is. What matters is that they know your trade, give a fixed price and let you own the domain and the content. Build it yourself on a website builder, and the question goes away.

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